Domusbet confirms its presence at ENADA 2026 with a stand of around 500 square metres in Hall C3 – Stand 008. The space has tripled compared to the previous edition, a clear signal of the brand’s intention to strengthen its presence in the sector.
Advertising investment has also been significantly increased. Visitors will encounter the Domusbet red livery throughout the exhibition route: outdoor flags, large glass panels, entrance revolving doors, turnstiles and columns in the relax bar area, all fully branded.
Commercial novelties will not be lacking. During the show, a special promotion dedicated to Master networks and former skins will be launched. An important initiative for players is also planned: a €1,000 no-deposit bonus on the vintage Spin2Win games, previewed exclusively by Domusbet.
Technology will also take centre stage with new-generation self-service totems, developed specifically for Domusbet in collaboration with VNE and Nazionale Elettronica, featuring software created by Exalogic.
The central theme of Domusbet’s participation will be “Play Italian”, the new play-off initiative introduced by DPL Group President Francesco Di Paola to reaffirm the brand’s 100% Italian identity. Domusbet is entirely owned by an Italian entrepreneur, headquartered in Italy, with Italian facilities and operations exclusively focused on the national market. Among the top eight concessionaires, it is the only one with fully Italian ownership and no involvement from investment funds.
“ENADA represents a key moment of dialogue for our industry,” says Francesco Di Paola. “For us, it is the opportunity to strongly reaffirm our identity. Domusbet is an Italian company, with Italian capital, investing in Italy. ‘Play Italian’ is not just a slogan, but a clear choice. We continue to grow by focusing on technology, our network and direct relationships with our partners.”
The entertainment area will also feature a new edition of the international tournament valid for the WPPR world ranking, played exclusively on Jersey Jack Pinball machines. This will be the fifth consecutive edition of the competition organised by Luxury Games, the company that exclusively distributes the American manufacturer’s pinball machines in Italy.
Domusbet arrives at ENADA 2026 with a clear vision: to grow, innovate and remain Italian.
PUBLICATION
04/03/2026
